Tianshu Sun
Tianshu Sun
Assistant Professor of Data Sciences and Operations, USC Marshall School of Business
Verified email at marshall.usc.edu - Homepage
Cited by
Cited by
Solving shortage in a priceless market: Insights from blood donation
T Sun, SF Lu, GZ Jin
Journal of Health Economics 48, 149-165, 2016
Motivating Effective Mobile App Adoption: Evidence from a Large-scale Randomized Field Experiment
T Sun, L Shi, S Viswanathan, E Zheleva
Information Systems Research 30 (2), 523-539, 2019
Creating social contagion through firm mediated message design: Evidence from a randomized field experiment
T Sun, S Viswanathan, E Zheleva
Management Science, Forthcoming, 2019
Words matter! towards pro-social call-to-action for online referral: Evidence from two field experiments
JH Jung, R Bapna, J Golden, T Sun
Information Systems Research, Forthcoming, 2020
Mobile Messaging for Offline Group Formation in Prosocial Activities: A Large Field Experiment
T Sun, GG Gao, GZ Jin
Management Science 65 (6), 2445-2945, 2019
Word-of-Mouth System Implementation and Customer Conversion: A Randomized Field Experiment
N Huang, T Sun, P Chen, J Golden
Information Systems Research 30 (3), 805-818, 2019
Dislocation reduction through nucleation and growth selectivity of metal-organic chemical vapor deposition GaN
W Zhang, P Liu, B Jackson, T Sun, SJ Huang, HC Hsu, YK Su, SJ Chang, ...
Journal of Applied Physics 113 (14), 144908, 2013
Sooner or later? Promising delivery speed in online retail
R Cui, T Sun, Z Lu, J Golden
Available at SSRN 3563404, 2020
Impact of message design on online interactions: An empirical investigation
T Sun, S Viswanathan, E Zheleva
Proceedings of the Sixteenth International Conference on Electronic Commerce …, 2014
The Value of Personal Data in Internet Commerce: A High-Stake Field Experiment on Data Regulation Policy
T Sun, Z Yuan, C Li, K Zhang, J Xu
Available at SSRN 3566758, 2020
Connecting customers and merchants offline: Experimental evidence from the commercialization of last-mile stations at alibaba
BR Han, T Sun, LY Chu, L Wu
Available at SSRN 3452769, 2019
Displaying Things in Common to Encourage Friendship Formation: A Large Randomized Field Experiment
T Sun, S Taylor
Quantitative Marketing and Economics, Forthcoming, 2019
Mobile Messaging for Offline Social Interactions: A Large Field Experiment
T Sun, Guodong (Gordon) Gao, GZ Jin
National Bureau of Economic Research, 2015
Monetizing Sharing Traffic through Incentive Design: Evidence from A Randomized Field Experiment
T Sun, S Viswanathan, E Zheleva
Conference on Information Systems and Technology (CIST 2015), Philadelphia, 0
COVID-19 and E-commerce Operations: Evidence From Alibaba
BR Han, T Sun, LY Chu, L Wu
Available at SSRN 3654859, 2020
Commercializing the Package Flow: Cross-sampling Physical Products Through E-commerce Warehouses
BR Han, LY Chu, T Sun, L Wu
Available at SSRN 3566756, 2020
Geographical Pattern of Online Word-of-Mouth: How Offline Environment Influences Online Sharing
T Sun, YM Wei, J Golden
Available at SSRN 3497493, 2020
Persuasion, Donor Heterogeneity, and Workload: The Impact of Charitable Workers on Donors’ Blood Donation Decisions
W Lin, SF Lu, T Sun
Available at SSRN 3649800, 2020
Consumer and AI Co-creation: When and Why Humans Improve AI
M Zhang, T Sun, L Luo
Designing Promotional Incentive to Embrace Social Sharing: Evidence from Field and Online Experiments
T Sun, S Viswanathan, N Huang, E Zheleva
Forthcoming at MIS Quarterly, 2020
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