Look at me! Look at me! Conspicuous brand usage, self-brand connection, and dilution R Ferraro, A Kirmani, T Matherly Journal of Marketing Research 50 (4), 477-488, 2013 | 297 | 2013 |
A panel for lemons? Positivity bias, reputation systems and data quality on MTurk T Matherly European Journal of Marketing 53 (2), 195-223, 2019 | 87 | 2019 |
Signaling identity through brands: The role of perceived authenticity R Ferraro, A Kirmani, T Matherly ACR North American Advances, 2010 | 21 | 2010 |
Big brands, big cities: how the population penalty affects common, identity relevant brands in densely populated areas T Matherly, ZG Arens, TJ Arnold International Journal of Research in Marketing 35 (1), 15-33, 2018 | 14 | 2018 |
No news is bad news: Political corruption, news deserts, and the decline of the fourth estate T Matherly, BN Greenwood Academy of Manage‐ment Proceedings 1, 2021 | 12 | 2021 |
The freedom of constraint: How perceptions of time limitations alleviate guilt from two-phase indulgent consumption T Matherly, AP Ghosh, YV Joshi Journal of the Association for Consumer Research 4 (2), 147-159, 2019 | 11 | 2019 |
Racialization of peer‐to‐peer transactions: Inequality and barriers to legitimacy S Shepherd, T Matherly Journal of Consumer Affairs 55 (2), 417-444, 2021 | 7 | 2021 |
Is what you feel what they see? Prominent and subtle identity signaling in intergroup interactions T Matherly, A Pocheptsova Ghosh Journal of Behavioral Decision Making 30 (4), 828-842, 2017 | 4 | 2017 |
No news is bad news: The internet, corruption, and the decline of the fourth estate T Matherly, BN Greenwood Corruption, and the Decline of the Fourth Estate (September 8, 2022), 2022 | 2 | 2022 |
Carrying the torch for the brand: inferring brand attachment from logo signals T Matherly, A Kirmani ACR North American Advances, 2012 | 1 | 2012 |
Accuracy and Affiliative Motivations in Socially Influenced Decision Making T Matherly Advances in Consumer Research 36 (1), 1-31, 2009 | 1 | 2009 |
For Shame! Socially Unacceptable Brand Mentions on Social Media Motivate Consumer Disengagement D Villanova, T Matherly Journal of Marketing 88 (2), 61-78, 2024 | | 2024 |
Statistical Appendix and Supplementary Information: No News is Bad News: The Internet, Corruption, and the Decline of the Fourth Estate T Matherly, BN Greenwood Corruption, and the Decline of the Fourth Estate (May 7, 2023), 2023 | | 2023 |
The Population Penalty: Why Common Brands Benefit From Dense Populations Less Than Uncommon Brands T Matherly, Z Arens, T Arnold ACR North American Advances, 2016 | | 2016 |
Is What You Feel What They See? T Matherly, A Pocheptsova ACR North American Advances, 2011 | | 2011 |
“HOPE” SHIRTS AND “MAGA” HATS G Schneider, J Savary, AP Ghosh, T Matherly | | |
Reducing Binge Drinking Among University of Michigan College Students T Matherly, M Uberti, A Valentine | | |
Automobiles, advertising, autocracy? T Matherly, JM Drutchas, D Sylvester, N Kwak | | |