N Craig Smith

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Andrew JohnProfessor of Economics, Melbourne Business SchoolVerified email at mbs.edu
Markus ScholzProfessor for Responsible Management at TU DresdenVerified email at tu-dresden.de
Sally S. SimpsonUniversity of MarylandVerified email at umd.edu
Daniel G GoldsteinSenior Principal Research Manager, Microsoft ResearchVerified email at dangoldstein.com
CB BhattacharyaHJ Zoffer Chair of Sustainability and EthicsVerified email at pitt.edu
Sushil VachaniFormer Professor of Strategy, Boston University; Former Director, Indian Institute of ManagementVerified email at bu.edu
Eric J. JohnsonNorman Eig Professor of Business, Columbia Business School, Columbia UniversityVerified email at columbia.edu
Allan J. KimmelProfessor of Marketing, ESCP Europe (retired)Verified email at escpeurope.eu
Patrick KaufmannBoston UniversityVerified email at bu.edu
Leena LankoskiAalto University School of BusinessVerified email at aalto.fi
Daniel Readwarwick business schoolVerified email at wbs.ac.uk
Guido PalazzoProfessor of Business Ethics, Faculty of Business and Economics (HEC), University of LausanneVerified email at unil.ch
Kelly D. MartinTinberg "Business for a Better World" University ProfessorVerified email at colostate.edu
Gastón de los ReyesAssociate Teaching Professor, Northeastern UniversityVerified email at northeastern.edu
Lior ErezBlavatnik School of GovernmentVerified email at bsg.ox.ac.uk
Halina WardIndependentVerified email at halinaward.co.uk
Luk Van WassenhoveINSEADVerified email at insead.edu
David VogelUniversity of California, BerkeleyVerified email at haas.berkeley.edu
Sandra MilbergProfessor of Marketing, Universidad Adolfo IbañezVerified email at uai.cl
richard ettensonProfessor of Global Marketing, Thunderbird School of Global MangementVerified email at asu.edu

N Craig Smith

INSEAD Chaired Professor of Ethics & Social Responsibility

Verified email at insead.edu

business ethics marketing ethics corporate social responsibility sustainability stakeholder


Title Sort by citations Sort by year Sort by title	Cited by Cited by	Year
Corporate Social Responsibility: Whether or How? NC Smith California Management Review 45 (4), 52-76, 2003	2242	2003
Why we boycott: Consumer motivations for boycott participation JG Klein, NC Smith, A John Journal of Marketing, 92-109, 2004	1382	2004
Morality and the market (Routledge Revivals): Consumer pressure for corporate accountability NC Smith Routledge, 2014	800	2014
Ethics and target marketing: The role of product harm and consumer vulnerability NC Smith, E Cooper-Martin The Journal of Marketing, 1-20, 1997	633	1997
Social contracts and marketing ethics TW Dunfee, NC Smith, WT Ross Jr The Journal of Marketing, 14-32, 1999	549	1999
Ethics in marketing NC Smith, JA Quelch	375	1992
Choice without awareness: Ethical and policy implications of defaults NC Smith, DG Goldstein, EJ Johnson Journal of Public Policy & Marketing 32 (2), 159-172, 2013	338	2013
Socially responsible distribution: distribution strategies for reaching the bottom of the pyramid S Vachani, NC Smith California Management Review 50 (2), 52-84, 2008	314	2008
The new marketing myopia NC Smith, ME Drumwright, MC Gentile Journal of Public Policy & Marketing 29 (1), 4-11, 2010	293	2010
Corporate social responsibility: Not whether, but how NC Smith Center for Marketing Working Paper 3 (701), 1-35, 2003	282	2003
Marketing strategies for the ethics era NC Smith MIT Sloan Management Review, 1995	269	1995
Commercializing social interaction: The ethics of stealth marketing KD Martin, NC Smith Journal of Public Policy & Marketing 27 (1), 45-56, 2008	265	2008
Consumers as drivers of corporate social responsibility NC Smith	224	2008
Exploring motivations for participation in a consumer boycott JG Klein, A John, NC Smith Center for Marketing Working Paper, 2001	214	2001
Beyond the “Win-Win” creating shared value requires ethical frameworks G de los Reyes Jr, M Scholz, NC Smith California Management Review 59 (2), 142-167, 2017	203	2017
Shareholder primacy, corporate social responsibility, and the role of business schools NC Smith, D Rönnegard Journal of Business Ethics 134 (3), 463-478, 2016	199	2016
Why managers fail to do the right thing: An empirical study of unethical and illegal conduct NC Smith, SS Simpson, CY Huang Business Ethics Quarterly 17 (4), 633-667, 2007	195	2007
Marketing’s consequences: Stakeholder marketing and supply chain corporate social responsibility issues NC Smith, G Palazzo, CB Bhattacharya Business ethics quarterly 20 (4), 617-641, 2010	193	2010
The case study: a useful research method for information management NC Smith Journal of Information Technology 5 (3), 123-133, 1990	188	1990
A strategic approach to managing product recalls NC Smith, RJ Thomas, JA Quelch Harvard Business Review 74, 102-113, 1996	165*	1996

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