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Gary Davies
Gary Davies
Professor of Business Strategy
Verified email at chester.ac.uk
Title
Cited by
Cited by
Year
Corporate reputation and competitiveness
R Chun, R Da Silva, G Davies, S Roper
Routledge, 2005
13482005
A corporate character scale to assess employee and customer views of organization reputation
G Davies, R Chun, RV da Silva, S Roper
Corporate reputation review 7, 125-146, 2004
6932004
The personification metaphor as a measurement approach for corporate reputation
G Davies, R Chun, RV da Silva, S Roper
Corporate reputation review 4, 113-127, 2001
6822001
Employer branding and its influence on managers
G Davies
European journal of Marketing 42 (5/6), 667-681, 2008
6022008
Gaps between the internal and external perceptions of the corporate brand
G Davies, R Chun
Corporate reputation review 5, 144-158, 2002
4652002
Reputation management: theory versus practice
G Davies, L Miles
Corporate reputation review 2, 16-27, 1998
3391998
The influence of corporate character on customers and employees: exploring similarities and differences
R Chun, G Davies
Journal of the Academy of Marketing Science 34, 138-146, 2006
3342006
E-reputation: The role of mission and vision statements in positioning strategy
R Chun, G Davies
Journal of Brand Management 8, 315-333, 2001
2622001
The corporate brand: Dealing with multiple stakeholders
S Roper, G Davies
Journal of Marketing Management 23 (1-2), 75-90, 2007
2212007
The use of metaphor in the exploration of the brand concept
G Davies, R Chun
Journal of marketing Management 19 (1-2), 45-71, 2003
2172003
Reputation gaps and the performance of service organizations
G Davies, R Chun, MA Kamins
Strategic Management Journal 31 (5), 530-546, 2010
2152010
Branding China: The ultimate challenge in reputation management?
T Loo, G Davies
Corporate reputation review 9, 198-210, 2006
2082006
The two ways in which retailers can be brands
G Davies
International Journal of Retail & Distribution Management 20 (2), 1992
1971992
Testing the conflict–performance assumption in business-to-business relationships
M Duarte, G Davies
Industrial Marketing Management 32 (2), 91-99, 2003
1852003
Brand personality: theory and dimensionality
G Davies, JI Rojas-Méndez, S Whelan, M Mete, T Loo
Journal of product & brand management 27 (2), 115-127, 2018
1662018
Segmenting the market for food shoppers using attitudes to shopping and to time
P Chetthamrongchai, G Davies
British Food Journal 102 (2), 81-101, 2000
1572000
Positioning strategy in retailing
G Davies, JY Brooks
(No Title), 1989
1521989
When employer brand image aids employee satisfaction and engagement
G Davies, M Mete, S Whelan
Journal of Organizational Effectiveness: People and Performance 5 (1), 64-80, 2018
1502018
Retail brands and the theft of identity
G Davies
International journal of retail & distribution management 26 (4), 140-146, 1998
1471998
International retailing: Trends and strategies
P McGoldrick
Pitman Publishing, 1995
1381995
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