| Platform leadership: How Intel, Microsoft, and Cisco drive industry innovation A Gawer, MA Cusumano Harvard Business School Press 5, 29-30, 2002 | 2194* | 2002 |
| Industry platforms and ecosystem innovation A Gawer, MA Cusumano Journal of product innovation management 31 (3), 417-433, 2014 | 1604 | 2014 |
| The Japanese automobile industry: Technology and management at Nissan and Toyota. MA Cusumano | 1432 | 1985 |
| Microsoft secrets RW Selby, MA Cusumano How the World’s Most Powerful, 1998 | 1213* | 1998 |
| Supplier relations and management: a survey of Japanese, Japanese‐transplant, and US auto plants MA Cusumano, A Takeishi Strategic management journal 12 (8), 563-588, 1991 | 971 | 1991 |
| Strategic maneuvering and mass-market dynamics: The triumph of VHS over Beta MA Cusumano, Y Mylonadis, RS Rosenbloom The Business History Review, 51-94, 1992 | 970 | 1992 |
| Platform leaders A Gawer, MA Cusumano The Strategy Guidebook, 68, 2015 | 899 | 2015 |
| Thinking beyond lean: how multi-project management is transforming product development at Toyota and other companies MA Cusumano, K Nobeoka, N Kentaro Simon and Schuster, 1998 | 689 | 1998 |
| The elements of platform leadership MA Cusumano, A Gawer MIT Sloan management review 43 (3), 51, 2002 | 682 | 2002 |
| Japan's software factories: a challenge to US management MA Cusumano Oxford University Press, 1991 | 636 | 1991 |
| The business of software: What every manager, programmer, and entrepreneur must know to thrive and survive in good times and bad MA Cusumano Simon and Schuster, 2004 | 611 | 2004 |
| Cloud computing and SaaS as new computing platforms M Cusumano Communications of the ACM 53 (4), 27-29, 2010 | 586 | 2010 |
| Competing on Internet time: Lessons from Netscape and its battle with Microsoft MA Cusumano, DB Yoffie The Free Press, 1998 | 576 | 1998 |
| The limits of" Lean" MA Cusumano Sloan management review 35, 27-27, 1994 | 503 | 1994 |
| Services, industry evolution, and the competitive strategies of product firms MA Cusumano, SJ Kahl, FF Suarez Strategic management journal 36 (4), 559-575, 2015 | 443 | 2015 |
| An empirical study of manufacturing flexibility in printed circuit board assembly FF Suarez, MA Cusumano, CH Fine Operations research 44 (1), 223-240, 1996 | 418 | 1996 |
| Technological pioneering and competitive advantage: the birth of the VCR industry RS Rosenbloom, MA Cusumano California management review 29 (4), 51-76, 1987 | 411 | 1987 |
| An empirical study of flexibility in manufacturing FF Suarez, MA Cusumano, CH Fine MIT Sloan Management Review 37 (1), 25, 1995 | 375 | 1995 |
| How traditional firms must compete in the sharing economy MA Cusumano Communications of the ACM 58 (1), 32-34, 2014 | 366 | 2014 |
| Multiproject strategy and sales growth: the benefits of rapid design transfer in new product development K Nobeoka, MA Cusumano Strategic Management Journal 18 (3), 169-186, 1997 | 325 | 1997 |
Annabelle GawerProfessor of Digital Economy, University of SurreyVerified email at surrey.ac.uk
