| Trust‐based commitment: multidimensional consumer‐brand relationships J Hess, J Story Journal of consumer Marketing 22 (6), 313-322, 2005 | 698 | 2005 |
| Construction and assessment of a scale to measure consumer trust JS Hess American Marketing Association 6, 20-26, 1995 | 340 | 1995 |
| Segmenting customer‐brand relations: beyond the personal relationship metaphor J Story, J Hess Journal of Consumer Marketing 23 (7), 406-413, 2006 | 208 | 2006 |
| A three‐stage model of consumer relationship investment J Hess, J Story, J Danes Journal of Product & Brand Management 20 (1), 14-26, 2011 | 94 | 2011 |
| Ethical brand management: customer relationships and ethical duties J Story, J Hess Journal of product & brand management 19 (4), 240-249, 2010 | 92 | 2010 |
| A mixed‐methods approach for designing market‐driven packaging L Metcalf, JS Hess, JE Danes, J Singh Qualitative Market Research: An International Journal 15 (3), 268-289, 2012 | 69 | 2012 |
| The impact of consumer product package quality on consumption satisfaction, brand perceptions, consumer investment and behavior J Singh, LE Metcalf | 52 | 2014 |
| Brand image associations for large virtual groups JE Danes, JS Hess, JW Story, JL York Qualitative Market Research: An International Journal 13 (3), 309-323, 2010 | 50 | 2010 |
| On the validity of measuring brand images by rating concepts and free associations JE Danes, JS Hess, JW Story, K Vorst Journal of Brand Management 19, 289-303, 2012 | 26 | 2012 |
| A multidimensional conceptualization of consumer-brand relationships: The differential impact of relationship dimensions on evaluative relationship outcomes JS Hess University of Colorado at Boulder, 1998 | 25 | 1998 |
| An investment model of consumer-brand relationships JS Hess Proceedings of the Third Conference on Relationship Marketing, 151-61, 1996 | 6 | 1996 |
| Fidelity Factor: Ensure loyal customer relationships by infusing them with trust J Hess, JW Story Marketing Management 14 (6), 43, 2005 | 5 | 2005 |
| System and method for real-time sample analysis J Hess, J Story, L Gorman, G Curtzwiler, K Vorst US Patent App. 13/429,181, 2012 | 3 | 2012 |
| Moving beyond satisfaction J Hess, J Story New York: Quirks Marketing Research Review, 2005 | 2 | 2005 |
| IT'S CRUNCH TIME J Singh, L Metcalf, J Hess Package Design Magazine 9 (3), 28-30, 2011 | | 2011 |
| Special Session Abstract Ethical Issues in Domestic and Cross-Cultural Marketing J Hess, R Hoover, J Story, M Tharp Distinguished Teaching Competition-Sponsored by Sherwin-Williams 67, 116, 0 | | |
| A look at customer relationships J Hess, J Story | | |
